At the request of company leadership, I helped lead the full redesign of the Carvertise website on a fast-tracked 1.5-month timeline. Since launch, I’ve taken ownership of the site’s ongoing evolution, refining the design to align with shifting creative goals and ensuring it continues to serve both brand and business needs.

The new site has become a high-performing cornerstone of our marketing ecosystem, attracting over 135,000 visits in its first 3 months with a bounce rate of 47.10% and an average session duration of 59 seconds. These results reflect not only strong UX and design, but also the impact of our broader marketing efforts, driving qualified traffic and contributing to increased leads and sales.